Shades of White

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Welcome to Shades of White Luxury Wedding Boutique, St Ives Cambridgeshire.
Shades of White Pricing & Costs

Pricing for suppliers

Prices Start at
£850
Shades of White Details

Products and Services

Bridesmaid Dresses
Bespoke Dressmaker
Flower Girl Dresses
Bags
Tiaras
Shoes
Wedding Dresses
Accessories
Dry Cleaning
Bridal Boutique
Alterations
Veils
Shades of White Full Description
Situated on the Great River Ouse in St Ives Cambridgeshire, overlooking the meadow with views of the historic chapel on the bridge, our Wedding Dress Boutique really does have the most idyllic location. Our Spacious wedding boutique and generous fitting rooms together with a good cup of tea ensures your visit is relaxed stress free and enjoyable. We stock an extensive range of Bridal designers and each designer wedding dress is selected for its unique style and quality. To ensure each gown is finished to perfection we have a fantastic alteration service and eclectic selection of wedding accessories and wedding shoes. With such a unique range and fantastic customer service it is easy to see why brides travel from all over the country and as far afield as America, France, Dubai and New Zealand to find their dream wedding dress at Shades of White. Appointments can be made, however we welcome everyone to enjoy a browse of our beautiful boutique. Finding your perfect wedding dress is a very personal experience that we would be honoured for you to share with us. There are no time limits and we invite you to bring as many friends and relatives as makes you comfortable ensuring a truly magical visit. Shades of White really is the adult equivalent of a sweet shop.

Personal Message from the Manager

Name of Wedding Contact: The Girls @ Shades
Hello We are really looking forward to welcoming you to our boutique, learning all about your wedding and helping you find your dream dress. lots of love #shadylady

Experience

Year Business Was Established
2012
Reviews
(203)
(203)
Rosie Guides for Brides
Happy couple married in April
September 2017
The Dress

The shop was wonderful, a great selection of dresses and the dressing rooms had ample space but still remained intimate. Emily helped me with the selection and was fab in helping me articulate what I wanted and what worked. Overall it was such a lovely experience and with Emily's expert help I was able to find THE dress! Would highly recommend this boutique to anyone looking for a good selection of dresses and designers but a personal touch!

Sarah Guides for Brides
Happy couple married in December
September 2017
Dream Dress

So I have brought both my dress and my bridesmaids dresses from shades of white and both times the girls in store were amazing. My first appointment was for my bridesmaid dresses, as I was looking for dresses for my step children aswell as my sister I was trying to find something to cater for both but still look special on my day. Everyone was amazing in offering advice and I eventually found my perfect bridesmaid dresses. I then brought my dress from shades of white. I came knowing what I thought I didn't want but not knowing what I actually wanted. After trying on a few dresses and becoming very disheartened thinking I would never find my dream dress Anna suggested I tried on a dress that was completely what I did not want. After a bit of hesitation I tried the dress on and fell in love with it. It was my dream dress. Anna was so amazing at knowing what would suit my body shape and chose a dress I would never have tried on without her help. Thank you so much for all your help and I am so excited to have my dress and the bridesmaid dresses on my wedding day. You have made this whole experience amazing. Thank you.

Laura Facebook
Happy couple married in September
September 2017
I am SO pleased

I went to Shades of White as my first wedding dress shopping choice as I had heard so many lovely things & met them at a local wedding fayre. I am SO pleased I did as I found my dream dress with them! I was really nervous about the whole experience but as soon as I got there and chatted to Holli she made me feel at ease and was just brilliant the whole time I was there. Holli picked out my dress which I fell in love with and so did my bridal party (even some mum tears!). I truly felt special on my visit and I would recommend Shades of White in a heartbeat to any bride to be

Guides for Brides
Happy couple married in November
September 2017
Lovely and Helpful

I was recommended Shades of White by a friend and I am so glad I went there. I was seen by Jo and she was lovely and very helpful and made me feel at ease looking for a dress in a short amount of time until my wedding. They have a great variety of dresses and I found my perfect dress there and cant wait to go back and try it on again.

Emma Facebook
Happy couple married in November
September 2017
Fantastic Experience

fantastic experience today. so many choices of dresses. amazing ladies and felt very welcome. they took the time even when they were busy to help me out. i found the dress i'm looking for. thank you ladies x

Charlotte Guides for Brides
Happy couple married in January
September 2017
Highly Recommend

Beautiful shop with such lovely and kind and helpful staff such beautiful dresses in small sizes and plus sizes highly recommend this place

Holli Google
Happy couple married in October
September 2017
Beautiful Boutique

A beautiful bridal boutique with a lovely selection of dresses and great service! I would highly recommend.

Lois
Happy couple married in December
September 2017
Perfect

I would highly recommend this beautiful boutique for you to find your dress! There is such variety of the most stunning dresses and the staff is so friendly, knowledgeable and professional. The whole experience was very enjoyable and I have come away with the perfect dress for me.

Jessica Guides for Brides
Happy couple married in January
September 2017
Absolutely Love the Ladies Here

Absolutely love the ladies here! After getting sad because the dress in my head didn't exists, I walked into a wedding show and spotted my fav dress. I got all the information from the lady there who was lovely. I went to the shop which did not disappoint when you showed up. A beautiful shop! Outstanding amounts of dresses. Impossible not to find one! I ended up buying the dress I saw at a wedding show! The ladies are so kind, offering drinks every time. There is such a lovely atmosphere and they are all so knowledgable about everything you want to know. You cannot fault this store in any way!!! Love these ladies!

Hannah
Happy couple married in December
September 2017
Above and beyond

Every part of my wedding dress experience was more than catered for at Shades of White. I was put at ease and made to feel comfortable when selecting my dress and the subsequent fittings. The team then went above and beyond when my dress got damaged during the cleaning process after the wedding. Holli replaced the lace on all of the dress, so that I have a most beautiful reminder of our perfect wedding day.

Shades of White Location & Contact Details
Address
Bridge Street, Saint Ives, Cambridgeshire, PE27 5UW, England, United Kingdom
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FAQs
Find out a bit more from our FAQs

What is your most memorable wedding?

With being involved in so many varied weddings it would be hard for us to pick just one memorable wedding, everyone's wedding is incredibly important to us.

What is your No. 1 wedding planning tip for couples?

time line, most definitely - followed by choosing your suppliers who can only be in 1 place on one day, IE your make up artist, photographer, hair dresser.....

What is your favourite personal touch you have seen at a wedding?

Something sewn into your wedding gown, that holds special memories to you alone.

What do you love most about your job?

Everything..

What is your favourite style of wedding dress?

we don't have 1 favorite we love them all

What is the best way to incorporate "Something Blue" into the wedding outfit?

for the brides that's easy for us, a blue bow either on your petite coat, garter or sewn into the hem of your dress.
Press & Awards
All our awards & press mentions